Derek Vaal
Derek VaalEcommerce PPC Consultant
Contact

Tell me what is not working in the account.

The best first message is a practical one: what you sell, what you spend, how the account is set up today, and where performance or visibility is breaking down.

I respond within one business day. No automated follow-ups or sales sequences.

What to send

The strongest inquiries include:

  • Platform and storefront stack
  • Approximate monthly Google Ads spend
  • Current campaign mix: Search, Shopping, PMax, or a blend
  • The biggest performance or tracking problem right now
  • Any Merchant Center, feed, or reporting issues already known
Best fit

Good signs we should talk:

  • You already have meaningful spend and want stronger efficiency
  • Shopping or PMax drives a large share of paid revenue
  • You want specialist help rather than a general marketing bundle
  • You are comfortable with tighter process around access, approvals, and reporting
Already a client?

Use your portal access link

Reporting, files, and shared resources all live in the private client portal. Recommendations are sent directly by email.

Client Portal Login
FAQ

Common questions before we speak.

What kinds of brands are the best fit?

Usually Shopify or Shopify Plus brands with enough spend and enough catalog complexity that account structure, feed quality, and reporting can make a meaningful difference.

What happens after I reach out?

If it looks like a fit, the next step is a strategy call. From there I can scope the work, explain what I would focus on first, and send a proposal quickly.

Do you offer one-off audits?

Not as a standalone product. The audit is most useful when it leads into implementation, reporting, and ongoing management.

When does portal access begin?

Portal access is invitation-only and starts once an engagement is live and onboarding is underway.